We help personalizing every channel of communication between your company and your customers taking into account business goals and customer profile, creating unique experiences.
We integrate all your channels in one platform so that you can send out powerful messages consistent through every channel.
Our platform measures the success of each interaction with your customers, and helps you make the most of them, maximizing their profitability and satisfaction. Knowing the needs of every customer allows you giving them the best personalized experience.
Mobile is the always-in-touch channel! Send push notifications with your Mobile app to engage customers, relevant news, alerts, and promotions. Personalize the user area, and connect your events or stores with the digital through the App. Allow instant communication.
You can deliver a personalized web experience to your present and future customers. Personalize and recommend content and offers in the personal area, deliver complete information and allow inbound communications. Study your customers behavior and predict the future to engage and re-engage.
Improve IVR experiences by personalizing the menu. Anticipate to your customers requests by studying their behavior and employ natural language interpretation. Be available 24 hours, 7 days per week and give the best quality self-service.
Social Media allows your Company to engage those users that are potential customers and to make a previous segmentation of the existing ones. Furthermore, it allows increasing efficiency and reducing Customer Care costs by instantly communicating with them.
Use Email to send personalized newsletter and campaigns to target groups or individually. Automate data imports, reporting and sending in order to become more efficient. Track, optimize, design and delight!
Use a rule based model in order to provide the best service by anticipating to your customers needs. Surprise them by routing to the most appropriate agents according to the reason of the call or the customer profile, and by giving your agents the possibility to connect with every channel at the same time and access your customers information and history
Use Mobile messaging to reach your customers at any moment and wherever they are. Deliver SMS/MMS personalized campaigns, shipping confirmations, account information, new offers, fraud alerts, and a wide range of actions.
Relations never fail when they are built face to face. Send messages to the agents at the point of sale through their platform and give them predicted answers to offer the best service. Connect your point of sales with the app to promote products or services and deliver personalized reccomendations to your customers with a geolocation.
WYRED offers a Software as a Service Decision Support System allocated in the Cloud and focused on the Customer Multichannel Experience. This software supports management, planning and operations to make real- time decisions. More specifically, it helps to make a customer segmentation by profile characteristics and past interactions in order to easily differentiate them and so communicate with them in a personalized way through every different channel: app, email, web, sms, social media and even IVR.
Big Data are the sets of data that inundates a business on a day-to-day basis, which are so large and complex that need to be analyzed computationally to reveal patterns, trends, and associations. Big Data are employed altogether with Cloud to manage huge amounts of information in real time in order to get the best out of all your customer’s information. So, Big Data gives you data, Advanced Analytics gives you information, and Algorithms gives you knowledge with which to generate value through derivative actions with Artificial Intelligence.
Artificial Intelligence improves agent productivity, anticipates the intent of customer and helps agents contextualize an incoming call, empowering them to provide customers with the best treatment. It allows your Company taking personalized decisions based on the information entered by marketing and customer care specialists, as well as improving decisions taking into account the relation established between the company and the customer, based on business goals and measuring economical impact.
Recommendation Systems have become essential in e-commerce in order to help clients in their buying decision among many options. Wyred provides a Recommender Module based on self-learning algorithms that use context, product information and customer behaviour to select the most appropriate option. Thanks to the connection with our RTDC recommendations are available through any channel, which allows customizing the customer experience and increasing not just conversion but also the average basket value.
With the Manual Test A/B it may be decided for each channel which are those different combinations to try and the percentage of target that will receive each option. Once a test is running your Company can access whenever it wants, the success rate of each action with its corresponding statistical error, as well as the confidence level that the winning action is the best considering the number of tests each option has performed to date. The Automatic Test A/B (Multiarmed Bandits) allows your Company to decide which elements may vary from one combination to another and gives options for every element. The system itself automatically creates every possible combination and is optimally testing and discarding combinations until it runs with the most successful one.